Pascal Landau
Director Marketing Intelligence & Technology at ABOUT YOU
About Pascal Landau
Pascal Landau is Technical Director of the Marketing Intelligence and Technology Unit at ABOUT YOU, leading teams in the fields of SEO, Web & App Tracking, Software Development and Data Analytics. He gained hands-on experience in most of these teams during the past 9 years and spent most of his time leading the development of ABOUT YOU’s Marketing Data Warehouse based on Google Big Query and a custom built ETL framework.
Tech SEO Summit Talk 2025
Demystifying Organic Product Grids
Did you know Google uses a “Global Product Cluster ID” for most of the products shown in Organic Product Grids? Or that there is an undocumented Google API hidden in the Chromium source code that provides this ID for a given product URL? These are some of the things we uncovered while deep-diving into the inner workings of Organic Product Grids and we’ll share our findings and our process to get there (cross referencing the leaked Content Warehouse API and the Chromium Code Search).
Pitch a tech-focused session for the upcoming conference
If you’re eager to dive deep into advanced technical topics and showcase your expertise on stage at a level beyond what’s typically seen at “standard” SEO conferences, we’d love to hear from you. Reach out to us with your ideas for the current or next conference!